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1. WO2007149160 - SYSTÈME ET PROCÉDÉ D'ACHEMINEMENT DE CONTENUS VIDÉO COMPLÉMENTAIRES RELATIFS À DES PUBLICITÉS CIBLÉES DANS UN FLUX VIDÉO

Numéro de publication WO/2007/149160
Date de publication 27.12.2007
N° de la demande internationale PCT/US2007/011388
Date du dépôt international 11.05.2007
CIB
H04N 7/173 2006.01
HÉLECTRICITÉ
04TECHNIQUE DE LA COMMUNICATION ÉLECTRIQUE
NTRANSMISSION D'IMAGES, p.ex. TÉLÉVISION
7Systèmes de télévision
16Systèmes à secret analogiques; Systèmes à abonnement analogiques
173à deux voies, p.ex. l'abonné envoyant un signal de sélection du programme
CPC
H04L 67/20
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
67Network-specific arrangements or communication protocols supporting networked applications
20involving third party service providers
H04N 21/2407
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
23Processing of content or additional data; Elementary server operations; Server middleware
24Monitoring of processes or resources, e.g. monitoring of server load, available bandwidth, upstream requests
2407Monitoring of transmitted content, e.g. distribution time, number of downloads
H04N 21/25891
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
25866Management of end-user data
25891being end-user preferences
H04N 21/2668
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
266Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
2668Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
H04N 21/4331
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network, synchronizing decoder's clock; Client middleware
433Content storage operation, e.g. storage operation in response to a pause request, caching operations
4331Caching operations, e.g. of an advertisement for later insertion during playback
H04N 21/44016
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network, synchronizing decoder's clock; Client middleware
44Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs
44016involving splicing one content stream with another content stream, e.g. for substituting a video clip
Déposants
  • SBC KNOWLEDGE VENTURES, L.P. [US/US]; 645 E. Plumb Lane Reno, NV 98502, US (AllExceptUS)
Inventeurs
  • HAEUSER, Anthony A.; US
  • MCCARTHY, Mary; US
  • PETTIT, Scott A.; US
  • LEE, Christopher; US
  • NOLL, Roland; US
  • WHITE, Scott; US
Mandataires
  • TOLER, Jeffrey G.; 8500 Bluffstone Cove Suite A201 Austin, TX 78759, US
Données relatives à la priorité
11/471,42920.06.2006US
Langue de publication anglais (EN)
Langue de dépôt anglais (EN)
États désignés
Titre
(EN) SYSTEM AND METHOD OF PROVIDING SUPPLEMENTAL VIDEO CONTENT RELATED TO TARGETED ADVERTISEMENTS IN A VIDEO STREAM
(FR) SYSTÈME ET PROCÉDÉ D'ACHEMINEMENT DE CONTENUS VIDÉO COMPLÉMENTAIRES RELATIFS À DES PUBLICITÉS CIBLÉES DANS UN FLUX VIDÉO
Abrégé
(EN)
A method is provided that includes transmitting a video stream to a set-top box. The video stream may include a targeted advertisement with a user selectable indicator to identify supplemental video content related to the targeted advertisement based on a subscriber profile associated with the set-top box. The method further includes receiving a request from the set-top box based on the user selectable indicator and transmitting the supplemental video content to a memory of the set-top box independently from the video stream and without interrupting display of the video stream.
(FR)
L'invention concerne un procédé permettant d'inclure l'émission d'un flux vidéo vers un boîtier décodeur. Le flux vidéo peut comporter une publicité ciblée, comportant un indicateur sélectionnable par un utilisateur, pour identifier un contenu vidéo complémentaire relatif à la publicité ciblée, et en se basant sur un profil d'abonné associé au boîtier décodeur. Le procédé comporte en outre les étapes consistant à recevoir, du boîtier décodeur, une requête basée sur l'indicateur sélectionnable par l'utilisateur, et à émettre le contenu vidéo complémentaire vers une mémoire du boîtier décodeur, indépendamment du flux vidéo et sans interrompre l'affichage du flux vidéo.
Également publié en tant que
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