국제 및 국내 특허문헌 검색

1. (WO2015065290) MICROPOST BRAND MONITORING

Pub. No.:    WO/2015/065290    International Application No.:    PCT/SG2014/000508
Publication Date: Fri May 08 01:59:59 CEST 2015 International Filing Date: Fri Oct 31 00:59:59 CET 2014
IPC: G06Q 30/00
Applicants: NATIONAL UNIVERSITY OF SINGAPORE
Inventors: CHUA, Tat-Seng
AMIRIEBRAHIMABADI, Hadi
CHEN, Yan
CUI, Anqi
Title: MICROPOST BRAND MONITORING
Abstract:
Monitoring of social media and microblogs for information relevant to company brands and associated information by the use of web crawlers. A unified framework of fixed and dynamic keywords, known accounts, key users and friend lists are used to identify relevant microposts, tweets, on a particular organisation of interest. This organisational information is classified by relevancy, using learning algorithms, and emerging and evolving topics are identified.