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1. CN101849234 - Syndicating search queries using web advertising

Office China
Application Number 200880115315.3
Application Date 20.10.2008
Publication Number 101849234
Publication Date 29.09.2010
Grant Number 101849234
Grant Date 05.04.2019
Publication Kind B
IPC
G06F 16/9535
GPHYSICS
06COMPUTING; CALCULATING OR COUNTING
FELECTRIC DIGITAL DATA PROCESSING
16Information retrieval; Database structures therefor; File system structures therefor
90Details of database functions independent of the retrieved data types
95Retrieval from the web
953Querying, e.g. by the use of web search engines
9535Search customisation based on user profiles and personalisation
CPC
G06F 16/9535
GPHYSICS
06COMPUTING; CALCULATING; COUNTING
FELECTRIC DIGITAL DATA PROCESSING
16Information retrieval; Database structures therefor; File system structures therefor
90Details of database functions independent of the retrieved data types
95Retrieval from the web
953Querying, e.g. by the use of web search engines
9535Search customisation based on user profiles and personalisation
Applicants 微软技术许可有限责任公司
Inventors H·E·威廉姆斯
K·A·莫斯
Agents 永新专利商标代理有限公司 72002
Priority Data 12165089 30.06.2008 US
60/984,986 02.11.2007 US
Title
(EN) Syndicating search queries using web advertising
(ZH) 使用WEB广告的联合搜索查询
Abstract
(EN)
Displaying potential search-engine queries in a portion (e.g., a portion allocated for a web advertisement or within an inline frame) of a web page along with the content of the web page is described herein. The potential search-engine queries are determine by first analyzing either the underlying content of the web page (or other web pages) or searching various historic user metrics. Once determined, the potential search-engine queries are displayed within the portion of the web page along with the content of the web page. When a user selects one of the displayed potential search-engine queries, a query is sent to a search engine requesting web content relevant to the selected potential search-engine query.

(ZH)
此处描述了与Web页面的内容一起在Web页面的一部分(例如,在为Web广告分配的部分,或在内联框架内)中显示潜在搜索引擎查询。通过首先分析Web页面(或其他Web页面)的底层内容或者搜索各种历史用户度量,来确定潜在搜索引擎查询。一旦被确定,就与Web页面的内容一起,在Web页面的一部分中显示潜在搜索引擎查询。当用户选中其中一个显示的潜在搜索引擎查询时,向搜索引擎发送请求与选中的潜在搜索引擎查询相关的Web内容的查询。