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1. WO2022046247 - PREVENTING SKIPPING OF ADVERTISING CONTENT

Publication Number WO/2022/046247
Publication Date 03.03.2022
International Application No. PCT/US2021/037643
International Filing Date 16.06.2021
IPC
G06F 21/00 2013.1
GPHYSICS
06COMPUTING; CALCULATING OR COUNTING
FELECTRIC DIGITAL DATA PROCESSING
21Security arrangements for protecting computers, components thereof, programs or data against unauthorised activity
CPC
H04N 21/23418
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
23Processing of content or additional data; Elementary server operations; Server middleware
234Processing of video elementary streams, e.g. splicing of video streams, manipulating MPEG-4 scene graphs
23418involving operations for analysing video streams, e.g. detecting features or characteristics
H04N 21/47217
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
47End-user applications
472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
47217for controlling playback functions for recorded or on-demand content, e.g. using progress bars, mode or play-point indicators or bookmarks
H04N 21/812
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
81Monomedia components thereof
812involving advertisement data
Applicants
  • ARRIS ENTERPRISES LLC [US]/[US]
Inventors
  • PANJE, Krishna, Prasad
Agents
  • RUSSELL, Kevin, L.
  • ROHLFS, Kurt, A.
  • PITCHFORD, Susan, D.
  • SABIDO, Peter, D.
  • HUNG, Chia
Priority Data
63/070,92927.08.2020US
Publication Language English (en)
Filing Language English (EN)
Designated States
Title
(EN) PREVENTING SKIPPING OF ADVERTISING CONTENT
(FR) PRÉVENTION DU SAUT DE CONTENU PUBLICITAIRE
Abstract
(EN) Methods and systems of preventing skipping of advertising content are shown and disclosed. In one embodiment, the method includes providing one or more multimedia streams to an Internet protocol (IP) client and receiving a HTTP range request or time seek associated with the one or more multimedia streams from the IP client. The method additionally includes determining proximity of an upcoming targeted advertising (TAD) boundary in the one or more multimedia streams when the HTTP range request or time seek is received and/or determining whether the HTTP range request or time seek is for multimedia content that is after an upcoming targeted advertising (TAD) region. The method further includes responding to the HTTP range request or time seek based on the above determination.
(FR) L'invention concerne des procédés et des systèmes pour empêcher un saut de contenu publicitaire. Dans un mode de réalisation, le procédé consiste à fournir un ou plusieurs flux multimédias à un Protocole Internet (IP) client et recevoir une demande de plage HTTP ou une recherche de temps associée au ou aux flux multimédias provenant du client IP. Le procédé consiste en outre à déterminer la proximité d'une limite de publicité ciblée à venir (TAD) dans le ou les flux multimédias lorsque la demande de plage HTTP ou la recherche de temps est reçue et/ou déterminer si la demande de plage HTTP ou la recherche de temps concerne ou non un contenu multimédia qui suit une région de publicité ciblée à venir (TAD). Le procédé consiste en outre à répondre à la demande de plage HTTP ou à la recherche de temps sur la base de la détermination ci-dessus.
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