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1. WO2020111285 - COUPON ISSUING METHOD FOR VIRTUAL GROUP TOUR MARKETING USING DIGITAL STAMP

Publication Number WO/2020/111285
Publication Date 04.06.2020
International Application No. PCT/KR2018/014631
International Filing Date 26.11.2018
IPC
G06Q 30/02 2012.01
GPHYSICS
06COMPUTING; CALCULATING OR COUNTING
QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30Commerce, e.g. shopping or e-commerce
02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
G06Q 20/38 2012.01
GPHYSICS
06COMPUTING; CALCULATING OR COUNTING
QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
20Payment architectures, schemes or protocols
38Payment protocols; Details thereof
G06Q 20/32 2012.01
GPHYSICS
06COMPUTING; CALCULATING OR COUNTING
QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
20Payment architectures, schemes or protocols
30characterised by the use of specific devices
32using wireless devices
CPC
G06Q 20/32
GPHYSICS
06COMPUTING; CALCULATING; COUNTING
QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
20Payment architectures, schemes or protocols
30characterised by the use of specific devices
32using wireless devices
G06Q 20/38
GPHYSICS
06COMPUTING; CALCULATING; COUNTING
QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
20Payment architectures, schemes or protocols
38Payment protocols; Details thereof
G06Q 30/02
GPHYSICS
06COMPUTING; CALCULATING; COUNTING
QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30Commerce, e.g. shopping or e-commerce
02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
Applicants
  • 주식회사 박스트리 BOXTREE CO., LTD. [KR]/[KR]
Inventors
  • 지광재 JEE, Kwang Jae
  • 김상식 KIM, Sang Sik
Agents
  • 특허법인 참좋은 GOOD PATENT LAW FIRM
Priority Data
Publication Language Korean (KO)
Filing Language Korean (KO)
Designated States
Title
(EN) COUPON ISSUING METHOD FOR VIRTUAL GROUP TOUR MARKETING USING DIGITAL STAMP
(FR) PROCÉDÉ D'ÉMISSION DE COUPON POUR UNE COMMERCIALISATION DE VISITE DE GROUPE VIRTUELLE À L'AIDE D'UN TIMBRE NUMÉRIQUE
(KO) 디지털 스탬프를 활용한 가상의 그룹투어 마케팅용 쿠폰 발급 방법
Abstract
(EN)
According to the present invention, virtual group tour stores (20) are configured, and every time a group tour is completed, a digital stamp is issued to a dedicated application of a smartphone (10) through an electronic mobile stamp device (40) connected to a store terminal (30), and transmitted to a management server (50), and when a specific condition is achieved, the management server (50) confirms same and issues a coupon usable in the stores to the smartphone (10) of a user, and thus an effect may be achieved whereby new benefits and compensations may be provided to the user, and the stores included in the group may achieve win-win growth through a marketing service enabling the invigoration of repeat visits of customers by providing a differentiated-type of coupon.
(FR)
Selon la présente invention, des magasins de visite de groupe virtuelle (20) sont configurés, et à chaque fois qu'une visite de groupe est achevée, un timbre numérique est délivré à une application dédiée d'un téléphone intelligent (10) par l'intermédiaire d'un dispositif de timbre mobile électronique (40) connecté à un terminal de magasin (30), et transmis à un serveur de gestion (50), et lorsqu'une condition spécifique est atteinte, le serveur de gestion (50) confirme celle-ci et émet un coupon utilisable dans les magasins au téléphone intelligent (10) d'un utilisateur, et ainsi, un effet peut être obtenu, moyennant quoi de nouveaux avantages et de nouvelles compensations peuvent être fournis à l'utilisateur, et les magasins inclus dans le groupe peuvent parvenir à une croissance gagnant-gagnant par l'intermédiaire d'un service de commercialisation permettant la dynamisation de visites répétées de clients en fournissant un type différencié de coupon.
(KO)
본 발명은 가상의 그룹투어매장(20)을 구성하고 그룹투어를 달성할 때마다 매장단말기(30)와 연결된 전자식 모바일 스탬프기(40)를 통해 스마트폰(10)의 전용 어플리케이션에 디지털 스탬프를 발급하여 관리서버(50)에 전송하며, 특정한 조건을 달성하면 관리서버(50)에서는 이를 확인하여 매장에서 사용가능한 쿠폰을 사용자의 스마트폰(10)으로 발급해줌으로써 사용자에게는 새로운 혜택과 보상을 제공할 수 있는 효과가 있고, 그룹 내에 포함된 매장은 차별화된 형태의 쿠폰을 제공함에 따라 고객의 재방문을 활성화시킬 수 있는 마케팅 서비스를 통해 서로 상생하여 발전할 수 있는 효과가 있다.
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