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1. (WO2018203975) AUTOMATICALLY CALCULATING PROPOSED CONTENT DISPLAYS WITH FORECASTED RESULTS
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Pub. No.: WO/2018/203975 International Application No.: PCT/US2018/022728
Publication Date: 08.11.2018 International Filing Date: 15.03.2018
IPC:
G06Q 50/12 (2012.01) ,G06Q 10/02 (2012.01) ,G06Q 30/02 (2012.01)
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
Q
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
50
Systems or methods specially adapted for a specific business sector, e.g. utilities or tourism
10
Services
12
Hotels or restaurants
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
Q
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
10
Administration; Management
02
Reservations, e.g. for tickets, services or events
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
Q
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30
Commerce, e.g. shopping or e-commerce
02
Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
Applicants:
OPENTABLE, INC. [US/US]; 1 Montgomery Street, Suite 700 San Francisco, California 94104, US
Inventors:
REESE, Corey Layne; US
ESSAS, Joseph; US
CHAIT, Nathaniel Elijah; US
SKORPEN, Miles; US
YUNG, Clarence; US
Agent:
STONE, Adam C.; US
KARLIN, Elliot Hershel; US
BAJWA, Sanjeev S.; US
HICKMAN, Brian D.; US
MILLER, Brian N.; US
PALERMO, Christopher J.; US
LEDESMA, Daniel D.; US
MILLER, Daniel E.; US
PARKER, Daniel W.; US
TSANG, Dominic; US
BECKER, Edward A.; US
HALE, Fred T.; US
VYSHYNSKA, Iryna V.; US
BARATZ, Justin R.; US
KAUFMAN, Karen L.; US
PAPANYAN, Khachatur V.; US
BINGHAM, Marcel K.; US
KULCZYCKA, Malgorzata A.; US
PATHIYAL, Sanjay; US
BASSETT, Sarah S.; US
MEIKLE, Tammy L.; US
MADRAK, Jeffrey R.; US
BALASUBRAMANYAM, Poornima; US
Priority Data:
15/583,16901.05.2017US
Title (EN) AUTOMATICALLY CALCULATING PROPOSED CONTENT DISPLAYS WITH FORECASTED RESULTS
(FR) CALCUL AUTOMATIQUE D'AFFICHAGES DE CONTENUS PROPOSÉS AVEC DES RÉSULTATS PRÉVUS
Abstract:
(EN) In an embodiment, a reservation server runs a reservation service that allows users of diner clients to reserve reservations with one or more restaurants. In addition, the reservation server runs a self-serve promotion service that restaurant clients to request automatic or semi-automatic generation of content displays for promotions. In some cases, the reservation server uses statistics to predict future periods of time when covers for a restaurant will be below average. The reservation server then automatically generates a promotion that is likely to increase covers during the previously predicted future periods of time. In response to the promotion being selected by a user, the reservation server generates a content display that is subsequently published to the reservation service. As a result, the content display is presented to users of the diner clients when searching for criteria satisfied by the restaurant.
(FR) Dans un mode de réalisation, un serveur de réservation exécute un service de réservation qui permet aux utilisateurs de clients de petits restaurants de réserver des réservations avec un ou plusieurs restaurants. De plus, le serveur de réservation exécute un service de promotion autonome qui permet aux clients de restaurants de demander la génération automatique ou semi-automatique d'affichages de contenus pour des promotions. Dans certains cas, le serveur de réservation utilise des statistiques pour prédire de futures périodes de temps pendant lesquelles le nombre de couverts pour un restaurant sera inférieur à la moyenne. Le serveur de réservation génère alors automatiquement une promotion qui est susceptible d'augmenter le nombre de couverts pendant les périodes de temps futures prévues précédemment. En réponse à la sélection de la promotion par un utilisateur, le serveur de réservation génère un affichage de contenu qui est ensuite publié sur le service de réservation. Par conséquent, l'affichage de contenu est présenté aux utilisateurs des clients de petits restaurants lors de la recherche de critères satisfaits par le restaurant.
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Designated States: AE, AG, AL, AM, AO, AT, AU, AZ, BA, BB, BG, BH, BN, BR, BW, BY, BZ, CA, CH, CL, CN, CO, CR, CU, CZ, DE, DJ, DK, DM, DO, DZ, EC, EE, EG, ES, FI, GB, GD, GE, GH, GM, GT, HN, HR, HU, ID, IL, IN, IR, IS, JO, JP, KE, KG, KH, KN, KP, KR, KW, KZ, LA, LC, LK, LR, LS, LU, LY, MA, MD, ME, MG, MK, MN, MW, MX, MY, MZ, NA, NG, NI, NO, NZ, OM, PA, PE, PG, PH, PL, PT, QA, RO, RS, RU, RW, SA, SC, SD, SE, SG, SK, SL, SM, ST, SV, SY, TH, TJ, TM, TN, TR, TT, TZ, UA, UG, US, UZ, VC, VN, ZA, ZM, ZW
African Regional Intellectual Property Organization (ARIPO) (BW, GH, GM, KE, LR, LS, MW, MZ, NA, RW, SD, SL, ST, SZ, TZ, UG, ZM, ZW)
Eurasian Patent Office (AM, AZ, BY, KG, KZ, RU, TJ, TM)
European Patent Office (EPO) (AL, AT, BE, BG, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IS, IT, LT, LU, LV, MC, MK, MT, NL, NO, PL, PT, RO, RS, SE, SI, SK, SM, TR)
African Intellectual Property Organization (BF, BJ, CF, CG, CI, CM, GA, GN, GQ, GW, KM, ML, MR, NE, SN, TD, TG)
Publication Language: English (EN)
Filing Language: English (EN)