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1. (WO2018200033) SYSTEMS AND METHODS FOR PROVIDING CROSS-NETWORK EVENT ATTRIBUTION

Pub. No.:    WO/2018/200033    International Application No.:    PCT/US2017/065899
Publication Date: Fri Nov 02 00:59:59 CET 2018 International Filing Date: Wed Dec 13 00:59:59 CET 2017
IPC: H04L 29/00
G06Q 30/00
G06F 17/30
G06Q 30/02
H04L 29/08
Applicants: GOOGLE LLC
Inventors: ELMQUIST, Ryan
QIU, Lianxiao
OAK, Rahul
Title: SYSTEMS AND METHODS FOR PROVIDING CROSS-NETWORK EVENT ATTRIBUTION
Abstract:
Systems and methods that may be used to provide cross content network event attribution are provided. One method includes receiving, by a coordination server, an event attribution request for a second event from an attribution server, the second event is an online activity performed by a user via one of a plurality of user devices after a first event, the first event is another online activity performed by the user via one of the plurality of devices. The method includes determining, by the coordination server, whether the second event is attributable to the first event.