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|1. (WO2018196596) IDENTIFICATION CODE APPLICATION METHOD AND DEVICE|
|Applicants:||WUHAN SYSCAN TECHNOLOGY CO., LTD.
|Title:||IDENTIFICATION CODE APPLICATION METHOD AND DEVICE|
The invention provides an identification code application method and device. The method comprises: a server receiving an identification code sent from the mobile terminal, the identification code comprising identification information of a set top box, identification information of guiding content, and address information of the guiding content; the server acquiring the guiding content according to the identification information of the guiding content and the address information of the guiding content; and the server sending the guiding content to the set top box and a TV set for playback. Embodiments of the present invention push the guiding content to a TV user by means of the identification code comprising the identification information of the guiding content and the address information of the guiding content, being simple in operation, and improving user experience.