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1. (WO2018165706) METHOD OF MOBILE PHONE ADVERTISING
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Pub. No.: WO/2018/165706 International Application No.: PCT/AU2018/050229
Publication Date: 20.09.2018 International Filing Date: 14.03.2018
IPC:
G06Q 30/02 (2012.01) ,G06F 17/30 (2006.01)
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
Q
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30
Commerce, e.g. shopping or e-commerce
02
Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
F
ELECTRIC DIGITAL DATA PROCESSING
17
Digital computing or data processing equipment or methods, specially adapted for specific functions
30
Information retrieval; Database structures therefor
Applicants:
AWAKEN MOBILE PTY LTD [AU/AU]; 217 Barrington Street Bibra Lake, Western Australia 6163, AU
Inventors:
SILJEG, Nick; AU
Agent:
LESICAR MAYNARD ANDREWS PTY LTD; PO Box 2545 Kent Town, South Australia 5071, AU
Priority Data:
201790087514.03.2017AU
Title (EN) METHOD OF MOBILE PHONE ADVERTISING
(FR) PROCÉDÉ DE PUBLICITÉ DE TÉLÉPHONE MOBILE
Abstract:
(EN) Advertising is presented to the lock screen or also named the idle screen or time date screen of a phone when the phone is not in use, inviting the user to view or interact with the advertisement when they are not using the phone, rather than forcing the user to interact with the advertisement when they are wanting to use the phone for other purposes. Such a method of advertising is much less likely to annoy the user to the extent of current methods.
(FR) L'invention concerne une publicité qui est présentée à l'écran de verrouillage également appelé l'écran de veille ou l'écran heure-date d'un téléphone lorsque le téléphone n'est pas utilisé, invitant l'utilisateur à voir ou à interagir avec la publicité lorsqu'il n'utilise pas le téléphone, plutôt que de forcer l'utilisateur à interagir avec la publicité lorsqu'il veut utiliser le téléphone à d'autres fins. Un tel procédé de publicité est beaucoup moins susceptible de déranger l'utilisateur dans l'étendue des procédés actuels.
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Designated States: AE, AG, AL, AM, AO, AT, AU, AZ, BA, BB, BG, BH, BN, BR, BW, BY, BZ, CA, CH, CL, CN, CO, CR, CU, CZ, DE, DJ, DK, DM, DO, DZ, EC, EE, EG, ES, FI, GB, GD, GE, GH, GM, GT, HN, HR, HU, ID, IL, IN, IR, IS, JO, JP, KE, KG, KH, KN, KP, KR, KW, KZ, LA, LC, LK, LR, LS, LU, LY, MA, MD, ME, MG, MK, MN, MW, MX, MY, MZ, NA, NG, NI, NO, NZ, OM, PA, PE, PG, PH, PL, PT, QA, RO, RS, RU, RW, SA, SC, SD, SE, SG, SK, SL, SM, ST, SV, SY, TH, TJ, TM, TN, TR, TT, TZ, UA, UG, US, UZ, VC, VN, ZA, ZM, ZW
African Regional Intellectual Property Organization (ARIPO) (BW, GH, GM, KE, LR, LS, MW, MZ, NA, RW, SD, SL, ST, SZ, TZ, UG, ZM, ZW)
Eurasian Patent Office (AM, AZ, BY, KG, KZ, RU, TJ, TM)
European Patent Office (EPO) (AL, AT, BE, BG, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IS, IT, LT, LU, LV, MC, MK, MT, NL, NO, PL, PT, RO, RS, SE, SI, SK, SM, TR)
African Intellectual Property Organization (BF, BJ, CF, CG, CI, CM, GA, GN, GQ, GW, KM, ML, MR, NE, SN, TD, TG)
Publication Language: English (EN)
Filing Language: English (EN)