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|1. (WO2018137153) METHOD FOR DISPLAYING ADVERTISEMENT BY A TERMINAL, AND TERMINAL AND ADVERTISEMENT DELIVERY SYSTEM|
|Applicants:||HUAWEI TECHNOLOGIES CO., LTD.
|Title:||METHOD FOR DISPLAYING ADVERTISEMENT BY A TERMINAL, AND TERMINAL AND ADVERTISEMENT DELIVERY SYSTEM|
The embodiments of the present application relate to a method for displaying an advertisement by a terminal, and a terminal and an advertisement delivery system. The method comprises: acquiring a lock screen picture from a lock screen server, the lock screen picture comprising at least one advertisement picture, and the advertisement picture comprising an advertisement identifier; the terminal displaying the lock screen picture in a lock screen state; monitoring an operation for a target advertisement picture, and acquiring a target advertisement identifier of the target advertisement picture; and sending an operation event to an advertisement delivery platform according to the target advertisement identifier. In the embodiments of the present application, an advertisement picture is acquired from the lock screen server, and thereby, when displaying an advertisement, a terminal does not need to request an advertisement in real time from an advertisement delivery platform, so that a time delay of advertisement display is low, the advertisement is displayed more timely, and the experience is better.