Some content of this application is unavailable at the moment.
If this situation persist, please contact us atFeedback&Contact
1. (WO2018124552) METHOD AND SYSTEM FOR PROVIDING ADVERTISEMENT BY MEANS OF STREAMING CONTENT
Latest bibliographic data on file with the International Bureau    Submit observation

Pub. No.: WO/2018/124552 International Application No.: PCT/KR2017/014668
Publication Date: 05.07.2018 International Filing Date: 13.12.2017
IPC:
G06Q 30/02 (2012.01) ,G06Q 50/10 (2012.01) ,G06F 17/27 (2006.01)
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
Q
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30
Commerce, e.g. shopping or e-commerce
02
Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
Q
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
50
Systems or methods specially adapted for a specific business sector, e.g. utilities or tourism
10
Services
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
F
ELECTRIC DIGITAL DATA PROCESSING
17
Digital computing or data processing equipment or methods, specially adapted for specific functions
20
Handling natural language data
27
Automatic analysis, e.g. parsing, orthograph correction
Applicants:
리마 주식회사 LIMA CO., LTD. [KR/KR]; 서울시 마포구 월드컵북로 396, 11층 1109호 #1109, 11Fl., 396, World Cup buk-ro, Mapo-gu, Seoul 03925, KR
Inventors:
이준영 LEE, Jun Young; KR
Agent:
유철현 YOO, Cheol Hyun; KR
Priority Data:
10-2016-018328430.12.2016KR
Title (EN) METHOD AND SYSTEM FOR PROVIDING ADVERTISEMENT BY MEANS OF STREAMING CONTENT
(FR) SYSTÈME ET PROCÉDÉ DE FOURNITURE DE PUBLICITÉ AU MOYEN DE CONTENU DE DIFFUSION EN CONTINU
(KO) 스트리밍 컨텐츠를 통해 광고를 제공하는 방법 및 시스템
Abstract:
(EN) An advertising method using streaming content is disclosed. According to an aspect of the present invention, a content providing server, providing streaming content, can receive transmission of a particular episode or a particular range of web fiction, webtoons or the like in real time and enable use of same. The content providing server comprises: an advertisement information receiving unit for receiving, from an advertisement providing server, first advertisement information corresponding to a particular word in streaming content; and an advertisement processing unit for replacing the particular word in the streaming content with second advertisement information on the basis of the first advertisement information that has been received and transmitting the streaming content comprising the second advertisement information to an external terminal.
(FR) La présente invention concerne un procédé de publicité utilisant un contenu de diffusion en continu. Conformément à un aspect de la présente invention, un serveur de fourniture de contenu, fournissant un contenu de diffusion en continu, peut recevoir une transmission d'un épisode particulier ou d'un domaine particulier de fiction web, des webtoons ou similaires en temps réel et permettre l'utilisation de ce dernier. Le serveur de fourniture de contenu comprend : une unité de réception d'informations de publicité pour recevoir, à partir d'un serveur de fourniture de publicité, des premières informations de publicité correspondant à un mot particulier dans un contenu de diffusion en continu ; et une unité de traitement de publicité pour remplacer le mot particulier dans le contenu de diffusion en continu avec des secondes informations de publicité sur la base des premières informations de publicité qui ont été reçues et transmettre le contenu de diffusion en continu comprenant les secondes informations de publicité à un terminal externe.
(KO) 스트리밍 컨텐츠를 이용한 광고 방법이 개시된다. 본 발명의 일 면에 따라 웹소설 또는 웹툰 등을 특정 회차 또는 특정 범위 만큼 실시간으로 전송받아 이용할 수 있는 스트리밍 컨텐츠를 제공하는 컨텐츠 제공 서버는, 광고 제공 서버로부터 스트리밍 컨텐츠 내 특정 단어에 대응하는 제1 광고 정보를 수신하는 광고 정보 수신부와, 상기 수신된 제1 광고 정보에 기초하여, 상기 스트리밍 컨텐츠 내 특정 단어를 제2 광고 정보로 치환하고, 상기 제2 광고 정보를 포함하는 상기 스트리밍 컨텐츠를 외부 단말로 전송하는 광고 처리부를 포함한다.
front page image
Designated States: AE, AG, AL, AM, AO, AT, AU, AZ, BA, BB, BG, BH, BN, BR, BW, BY, BZ, CA, CH, CL, CN, CO, CR, CU, CZ, DE, DJ, DK, DM, DO, DZ, EC, EE, EG, ES, FI, GB, GD, GE, GH, GM, GT, HN, HR, HU, ID, IL, IN, IR, IS, JO, JP, KE, KG, KH, KN, KP, KW, KZ, LA, LC, LK, LR, LS, LU, LY, MA, MD, ME, MG, MK, MN, MW, MX, MY, MZ, NA, NG, NI, NO, NZ, OM, PA, PE, PG, PH, PL, PT, QA, RO, RS, RU, RW, SA, SC, SD, SE, SG, SK, SL, SM, ST, SV, SY, TH, TJ, TM, TN, TR, TT, TZ, UA, UG, US, UZ, VC, VN, ZA, ZM, ZW
African Regional Intellectual Property Organization (ARIPO) (BW, GH, GM, KE, LR, LS, MW, MZ, NA, RW, SD, SL, ST, SZ, TZ, UG, ZM, ZW)
Eurasian Patent Office (AM, AZ, BY, KG, KZ, RU, TJ, TM)
European Patent Office (EPO) (AL, AT, BE, BG, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IS, IT, LT, LU, LV, MC, MK, MT, NL, NO, PL, PT, RO, RS, SE, SI, SK, SM, TR)
African Intellectual Property Organization (BF, BJ, CF, CG, CI, CM, GA, GN, GQ, GW, KM, ML, MR, NE, SN, TD, TG)
Publication Language: Korean (KO)
Filing Language: Korean (KO)