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1. (WO2018100959) DIGITAL SIGNAGE CONTROL APPARATUS AND DIGITAL SIGNAGE CONTROL PROGRAM

Pub. No.:    WO/2018/100959    International Application No.:    PCT/JP2017/039547
Publication Date: Fri Jun 08 01:59:59 CEST 2018 International Filing Date: Thu Nov 02 00:59:59 CET 2017
IPC: G09F 19/00
G06F 13/00
G06Q 30/02
Applicants: VACAN, INC.
株式会社バカン
Inventors: KAWANO Takanobu
河野 剛進
Title: DIGITAL SIGNAGE CONTROL APPARATUS AND DIGITAL SIGNAGE CONTROL PROGRAM
Abstract:
The present invention improves the ability to attract customers to a store by realizing an advertisement suited to the status of the store in real time through use of digital signage. A digital signage control apparatus according to the present invention is for distributing information to be displayed on a digital signage via a network, and has: a storage means for storing special-offer information of the store; a detection means for detecting the level of vacancy of a store facility provided to a user; and a distribution means for distributing, to the digital signage, special-offer information based on the level of vacancy of the store facility, wherein the distribution means distributes special-offer information that is further special if the level of vacancy of the store facility is higher, and the use period of the special-offer information is set shorter if the level of vacancy of the store facility is higher.