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1. (WO2018082478) METHOD AND DEVICE FOR PUSHING INFORMATION

Pub. No.:    WO/2018/082478    International Application No.:    PCT/CN2017/107497
Publication Date: Sat May 12 01:59:59 CEST 2018 International Filing Date: Wed Oct 25 01:59:59 CEST 2017
IPC: H04L 29/08
Applicants: ALIBABA GROUP HOLDING LIMITED
阿里巴巴集团控股有限公司
SUN, Renen
孙仁恩
Inventors: SUN, Renen
孙仁恩
Title: METHOD AND DEVICE FOR PUSHING INFORMATION
Abstract:
Provided in the present application are a method and a device for pushing information. The method comprises: receiving an information acquisition request transmitted by a client; the information acquisition request carrying an original display location identifier, and the user identifier requesting to acquire information; inquiring about a display location track map corresponding to the user identifier; the display location track map recording the chronological sequence in which the user has historically browsed display locations; inquiring, in the display location track map, about a target display location which is adjacent to and right follows the original display location; and pushing, to the client corresponding to the user identifier, information of the target display location. Applying the embodiments of the present application, it is possible to predict the next location of display information most likely to be viewed by the user, thereby reducing excessive system resources consumption.