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1. (WO2018011683) METHOD AND SYSTEM FOR SERVING ADVERTISEMENTS DURING STREAMING OF DYNAMIC, ADAPTIVE AND NON-SEQUENTIALLY ASSEMBLED VIDEO

Pub. No.:    WO/2018/011683    International Application No.:    PCT/IB2017/054109
Publication Date: Fri Jan 19 00:59:59 CET 2018 International Filing Date: Sat Jul 08 01:59:59 CEST 2017
IPC: G06Q 30/02
Applicants: VIDEOTAP PTE. LTD
Inventors: VENKATRAMAN, N. Dilip
DILIP, Savitri
Title: METHOD AND SYSTEM FOR SERVING ADVERTISEMENTS DURING STREAMING OF DYNAMIC, ADAPTIVE AND NON-SEQUENTIALLY ASSEMBLED VIDEO
Abstract:
The present disclosure provides a system and method for serving one or more advertisements during streaming of dynamic, adaptive and non-sequentially assembled video. The method includes reception of a set of preference data and a set of user authentication data. The method includes fetching of the one or more tagged videos. The method includes fragmentation of each tagged video into the one or more tagged fragments. The method includes segregation of one or more mapped fragments into one or more logical sets of mapped fragments. The method includes mining of semantic context information from each mapped fragment. The method includes clustering of the one or more logical sets of mapped fragments into one or more logical clusters. The method includes allocation and insertion of one or more advertisements in one or more advertisement slots. The method includes assembling of the one or more logical clusters of mapped fragments.