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1. (WO2017188926) ALLOCATING COMMUNICATION RESOURCES VIA INFORMATION TECHNOLOGY INFRASTRUCTURE

Pub. No.:    WO/2017/188926    International Application No.:    PCT/US2016/029209
Publication Date: Fri Nov 03 00:59:59 CET 2017 International Filing Date: Tue Apr 26 01:59:59 CEST 2016
IPC: G06F 17/30
Applicants: GOOGLE LLC
Inventors: OGDEN, Scott
NAGHDY, Nabil
Title: ALLOCATING COMMUNICATION RESOURCES VIA INFORMATION TECHNOLOGY INFRASTRUCTURE
Abstract:
Systems and methods to reduce latency in a graphical environment are described. The systems receives location information of a computing device and identifies content items that satisfy a boundary condition formed from the location information. The system selects content items from categories using a load balancing technique. The system selects, responsive to a request having no keywords, a content item object using values generate with an offline process. The system provides the content item object to the computing device to cause the computing device to render the content item object in the graphical environment.