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1. (WO2017157149) SOCIAL NETWORK-BASED RECOMMENDATION METHOD AND APPARATUS, SERVER AND STORAGE MEDIUM
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Pub. No.: WO/2017/157149 International Application No.: PCT/CN2017/074500
Publication Date: 21.09.2017 International Filing Date: 23.02.2017
IPC:
G06Q 50/00 (2012.01)
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
Q
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
50
Systems or methods specially adapted for a specific business sector, e.g. utilities or tourism
Applicants:
平安科技(深圳)有限公司 PING AN TECHNOLOGY(SHENZHEN)CO.,LTD. [CN/CN]; 中国广东省深圳市 福田区八卦岭八卦三路平安大厦 Ping An Building, No.3 Bagua.Road, Bagualing, Futian District Shenzhen, Guangdong 518000, CN
Inventors:
王建明 WANG, Jianming; CN
史光辉 SHI, Guanghui; CN
卢东东 LU, Dongdong; CN
Agent:
广州华进联合专利商标代理有限公司 ADVANCE CHINA IP LAW OFFICE; 中国广东省广州市 天河区花城大道85号3901房 Room 3901, No. 85 Huacheng Avenue, Tianhe District Guangzhou, Guangdong 510623, CN
Priority Data:
201610147519.115.03.2016CN
Title (EN) SOCIAL NETWORK-BASED RECOMMENDATION METHOD AND APPARATUS, SERVER AND STORAGE MEDIUM
(FR) PROCÉDÉ ET APPAREIL DE RECOMMANDATION BASÉE SUR UN RÉSEAU SOCIAL, SERVEUR ET SUPPORT DE STOCKAGE
(ZH) 基于社交网络的推荐方法、装置、服务器及存储介质
Abstract:
(EN) A social network-based recommendation method, comprising: acquiring a user tag; according to the user tag, calculating a conversion rate of a user for a recommended content; acquiring a social relationship of the user; according to the social relationship, calculating a social influence degree of the user on the recommended content; according to the conversion rate of the user for the recommended content and the social influence degree of the user on the recommended content, predicting a conversion influence degree of the user on the recommended content; and according to the conversion influence degree of the user on the recommended content, performing recommendation.
(FR) Selon l'invention, un procédé de recommandation basé sur un réseau social comprend les étapes consistant à : acquérir une étiquette d'utilisateur ; selon l'étiquette d'utilisateur, calculer un taux de conversion d'un utilisateur pour un contenu recommandé ; acquérir une relation sociale de l'utilisateur ; selon la relation sociale, calculer un degré d'influence sociale de l'utilisateur sur le contenu recommandé ; en fonction du taux de conversion de l'utilisateur pour le contenu recommandé et du degré d'influence sociale de l'utilisateur sur le contenu recommandé, prédire un degré d'influence de conversion de l'utilisateur sur le contenu recommandé ; et selon le degré d'influence de conversion de l'utilisateur sur le contenu recommandé, effectuer une recommandation.
(ZH) 一种基于社交网络的推荐方法,包括:获取用户标签,根据所述用户标签计算用户对推荐内容的转化率,获取用户的社交关系,根据所述社交关系计算用户对所述推荐内容的社交影响度,根据所述用户对所述推荐内容的转化率和所述用户对所述推荐内容的社交影响度预测用户对所述推荐内容的转化影响力,根据所述用户对所述推荐内容的转化影响力进行推荐。
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Designated States: AE, AG, AL, AM, AO, AT, AU, AZ, BA, BB, BG, BH, BN, BR, BW, BY, BZ, CA, CH, CL, CN, CO, CR, CU, CZ, DE, DJ, DK, DM, DO, DZ, EC, EE, EG, ES, FI, GB, GD, GE, GH, GM, GT, HN, HR, HU, ID, IL, IN, IR, IS, JP, KE, KG, KH, KN, KP, KR, KW, KZ, LA, LC, LK, LR, LS, LU, LY, MA, MD, ME, MG, MK, MN, MW, MX, MY, MZ, NA, NG, NI, NO, NZ, OM, PA, PE, PG, PH, PL, PT, QA, RO, RS, RU, RW, SA, SC, SD, SE, SG, SK, SL, SM, ST, SV, SY, TH, TJ, TM, TN, TR, TT, TZ, UA, UG, US, UZ, VC, VN, ZA, ZM, ZW
African Regional Intellectual Property Organization (ARIPO) (BW, GH, GM, KE, LR, LS, MW, MZ, NA, RW, SD, SL, ST, SZ, TZ, UG, ZM, ZW)
Eurasian Patent Office (AM, AZ, BY, KG, KZ, RU, TJ, TM)
European Patent Office (EPO) (AL, AT, BE, BG, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IS, IT, LT, LU, LV, MC, MK, MT, NL, NO, PL, PT, RO, RS, SE, SI, SK, SM, TR)
African Intellectual Property Organization (BF, BJ, CF, CG, CI, CM, GA, GN, GQ, GW, KM, ML, MR, NE, SN, TD, TG)
Publication Language: Chinese (ZH)
Filing Language: Chinese (ZH)