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1. (WO2017156047) CUSTOMER RESEARCH AND MARKETING ENGAGEMENT SYSTEM AND METHOD FOR INCREASING EARNINGS OPPORTUNITIES OF CONSUMERS

Pub. No.:    WO/2017/156047    International Application No.:    PCT/US2017/021225
Publication Date: Fri Sep 15 01:59:59 CEST 2017 International Filing Date: Wed Mar 08 00:59:59 CET 2017
IPC: G06Q 30/00
Applicants: HENDRICKS, Ryan
Inventors: HENDRICKS, Ryan
Title: CUSTOMER RESEARCH AND MARKETING ENGAGEMENT SYSTEM AND METHOD FOR INCREASING EARNINGS OPPORTUNITIES OF CONSUMERS
Abstract:
This invention relates to consumer data collection and marketing. Previously, consumers were deprived of opportunities to earn money and other rewards from businesses for sharing valuable information about themselves. Embodiments of the present invention use a personal data marketing disintermediation service that enables a consumer to configure engagement settings and personal data access rules, rates, and schedules that manage vendor access to consumer personal data. A cognitive and predictive analytics-driven marketing service performs predictive analytics to match the consumer's syndicated persona with context-relevant offers from vendors. A cross-channel marketing and payments operations integration service enables users to earn money from vendors who pay for licensed access of the personal information, to store the earned money in a secure stored value payment device, and to spend earned money through any of several marketplace channels.