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1. (WO2017149321) METHOD AND SYSTEM FOR INFLUENCING DIGITAL CONTENT OR ACCESS TO CONTENT
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Pub. No.: WO/2017/149321 International Application No.: PCT/GB2017/050578
Publication Date: 08.09.2017 International Filing Date: 03.03.2017
IPC:
H04N 21/25 (2011.01) ,G06F 17/30 (2006.01) ,H04N 21/258 (2011.01) ,H04N 21/262 (2011.01) ,H04N 21/2668 (2011.01) ,H04N 21/435 (2011.01) ,H04N 21/4402 (2011.01) ,H04N 21/4408 (2011.01) ,H04N 21/45 (2011.01) ,H04N 21/478 (2011.01) ,H04N 21/4782 (2011.01) ,H04N 21/4788 (2011.01) ,H04N 21/81 (2011.01) ,H04N 21/8352 (2011.01) ,H04N 21/858 (2011.01)
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
20
Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
25
Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication or learning user preferences for recommending movies
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
F
ELECTRIC DIGITAL DATA PROCESSING
17
Digital computing or data processing equipment or methods, specially adapted for specific functions
30
Information retrieval; Database structures therefor
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
20
Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
25
Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication or learning user preferences for recommending movies
258
Client or end-user data management, e.g. managing client capabilities, user preferences or demographics or processing of multiple end-users preferences to derive collaborative data
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
20
Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
25
Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication or learning user preferences for recommending movies
262
Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission or generating play-lists
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
20
Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
25
Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication or learning user preferences for recommending movies
266
Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system or merging a VOD unicast channel into a multicast channel
2668
Creating a channel for a dedicated end-user group, e.g. by inserting targeted commercials into a video stream based on end-user profiles
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
40
Client devices specifically adapted for the reception of, or interaction with, content, e.g. STB [set-top-box]; Operations thereof
43
Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronizing decoder's clock; Client middleware
435
Processing of additional data, e.g. decrypting of additional data or reconstructing software from modules extracted from the transport stream
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
40
Client devices specifically adapted for the reception of, or interaction with, content, e.g. STB [set-top-box]; Operations thereof
43
Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronizing decoder's clock; Client middleware
44
Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to MPEG-4 scene graphs
4402
involving reformatting operations of video signals for household redistribution, storage or real-time display
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
40
Client devices specifically adapted for the reception of, or interaction with, content, e.g. STB [set-top-box]; Operations thereof
43
Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronizing decoder's clock; Client middleware
44
Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to MPEG-4 scene graphs
4408
involving video stream encryption, e.g. re-encrypting a decrypted video stream for redistribution in a home network
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
40
Client devices specifically adapted for the reception of, or interaction with, content, e.g. STB [set-top-box]; Operations thereof
45
Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies or resolving scheduling conflicts
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
40
Client devices specifically adapted for the reception of, or interaction with, content, e.g. STB [set-top-box]; Operations thereof
47
End-user applications
478
Supplemental services, e.g. displaying phone caller identification or shopping application
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
40
Client devices specifically adapted for the reception of, or interaction with, content, e.g. STB [set-top-box]; Operations thereof
47
End-user applications
478
Supplemental services, e.g. displaying phone caller identification or shopping application
4782
Web browsing
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
40
Client devices specifically adapted for the reception of, or interaction with, content, e.g. STB [set-top-box]; Operations thereof
47
End-user applications
478
Supplemental services, e.g. displaying phone caller identification or shopping application
4788
communicating with other users, e.g. chatting
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
80
Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
81
Monomedia components thereof
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
80
Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
83
Generation or processing of protective or descriptive data associated with content; Content structuring
835
Generation of protective data, e.g. certificates
8352
involving content or source identification data, e.g. UMID [Unique Material Identifier]
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
N
PICTORIAL COMMUNICATION, e.g. TELEVISION
21
Selective content distribution, e.g. interactive television, VOD [Video On Demand]
80
Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
85
Assembly of content; Generation of multimedia applications
858
Linking data to content, e.g. by linking an URL to a video object or by creating a hotspot
Applicants:
MPORIUM GROUP PLC [GB/GB]; 106 New Bond Street London W1S 1DN, GB
Inventors:
SMITH, Tom; GB
CARLSON, David; GB
HACKETT, Christopher; GB
WARFORD, Ian; GB
DEGROOT, Nelius; GB
Priority Data:
1603685.703.03.2016GB
Title (EN) METHOD AND SYSTEM FOR INFLUENCING DIGITAL CONTENT OR ACCESS TO CONTENT
(FR) PROCÉDÉ ET SYSTÈME POUR INFLUENCER UN CONTENU NUMÉRIQUE OU UN ACCÈS À UN CONTENU
Abstract:
(EN) A method of influencing access to website, social media or mobile application content is described. The method comprises identifying the occurrence of an item of live or previously broadcast media content, identifying consumer Internet activity at the time of the occurrence of the item of media content, and identifying, from said detected consumer internet activity, a strategy to influence an Internet search function, social media site or mobile application to display selected information. Then, a subsequent broadcast of the item of media content is identified, and the identified strategy is triggered at the point the item occurs during the time of the identified subsequent broadcast.
(FR) L'invention concerne un procédé permettant d'exercer une influence sur l'accès au contenu d'un site Web, d'un média social ou d'une application mobile. Le procédé comprend l'identification de l'apparition d'un élément de contenu multimédia diffusé en direct ou au préalable, l'identification de l'activité d'abonnés sur Internet au moment de l'apparition de l'élément de contenu multimédia, et l'identification, à partir de l'activité d'abonnés sur Internet détectée, d'une stratégie destinée à exercer une influence sur une fonction de recherche sur Internet, un site de média social ou une application mobile pour afficher des informations sélectionnées. Ensuite, une diffusion ultérieure de l'élément de contenu multimédia est identifiée, et la stratégie identifiée est déclenchée au moment où l'élément apparaît pendant la diffusion ultérieure identifiée.
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Designated States: AE, AG, AL, AM, AO, AT, AU, AZ, BA, BB, BG, BH, BN, BR, BW, BY, BZ, CA, CH, CL, CN, CO, CR, CU, CZ, DE, DJ, DK, DM, DO, DZ, EC, EE, EG, ES, FI, GB, GD, GE, GH, GM, GT, HN, HR, HU, ID, IL, IN, IR, IS, JP, KE, KG, KH, KN, KP, KR, KW, KZ, LA, LC, LK, LR, LS, LU, LY, MA, MD, ME, MG, MK, MN, MW, MX, MY, MZ, NA, NG, NI, NO, NZ, OM, PA, PE, PG, PH, PL, PT, QA, RO, RS, RU, RW, SA, SC, SD, SE, SG, SK, SL, SM, ST, SV, SY, TH, TJ, TM, TN, TR, TT, TZ, UA, UG, US, UZ, VC, VN, ZA, ZM, ZW
African Regional Intellectual Property Organization (ARIPO) (BW, GH, GM, KE, LR, LS, MW, MZ, NA, RW, SD, SL, ST, SZ, TZ, UG, ZM, ZW)
Eurasian Patent Office (AM, AZ, BY, KG, KZ, RU, TJ, TM)
European Patent Office (EPO) (AL, AT, BE, BG, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IS, IT, LT, LU, LV, MC, MK, MT, NL, NO, PL, PT, RO, RS, SE, SI, SK, SM, TR)
African Intellectual Property Organization (BF, BJ, CF, CG, CI, CM, GA, GN, GQ, GW, KM, ML, MR, NE, SN, TD, TG)
Publication Language: English (EN)
Filing Language: English (EN)