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1. (WO2015121456) DELIVERING MEDIA CONTENT BASED ON ANALYSIS OF USER'S BEHAVIOUR

Pub. No.:    WO/2015/121456    International Application No.:    PCT/EP2015/053164
Publication Date: Fri Aug 21 01:59:59 CEST 2015 International Filing Date: Sat Feb 14 00:59:59 CET 2015
IPC: H04N 21/442
Applicants: PIKSEL, INC
SHAW, Philip Antony
Inventors: SHAW, Philip Antony
KANIGSBERG, Issar Amit
TILLMANN, Ralf Wilhelm
GAYTER, Andrew David
Title: DELIVERING MEDIA CONTENT BASED ON ANALYSIS OF USER'S BEHAVIOUR
Abstract:
A content delivery system delivers media content to a content consuming user and comprises computer storage storing a media asset; an analysis component configured to perform an analysis of the user's behaviour at a user device to infer a desirable attribute of a modified version of the media asset, the user's behaviour comprising the user instigating at the user device requests for content other than the media asset to a computer network, and consuming the requested other content when returned from the network. The requests do not explicitly identify the desirable attribute. The system comprises a modified version generation component configured to receive the media asset and modify the media asset based on the analysis of the user's behaviour; and a content delivery component configured to supply the modified version of the media asset to a media output device of the user, the modified version exhibiting the desirable attribute.