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1. WO2014127069 - METHODS FOR AND APPARATUS FOR PROVIDING ADVICE BASED UPON TOTAL PERSONAL VALUES

Publication Number WO/2014/127069
Publication Date 21.08.2014
International Application No. PCT/US2014/016142
International Filing Date 12.02.2014
IPC
G06F 9/44 2006.1
GPHYSICS
06COMPUTING; CALCULATING OR COUNTING
FELECTRIC DIGITAL DATA PROCESSING
9Arrangements for program control, e.g. control units
06using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
44Arrangements for executing specific programs
CPC
G06Q 30/0242
GPHYSICS
06COMPUTING; CALCULATING; COUNTING
QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30Commerce, e.g. shopping or e-commerce
02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
0241Advertisement
0242Determination of advertisement effectiveness
G06Q 30/0251
GPHYSICS
06COMPUTING; CALCULATING; COUNTING
QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30Commerce, e.g. shopping or e-commerce
02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
0241Advertisement
0251Targeted advertisement
Applicants
  • LELA, INC [US]/[US]
Inventors
  • KOROBKOV, Dmitry
  • DAVIDSON, Robert
Agents
  • KINCART, Joseph
Priority Data
61/764,50813.02.2013US
Publication Language English (en)
Filing Language English (EN)
Designated States
Title
(EN) METHODS FOR AND APPARATUS FOR PROVIDING ADVICE BASED UPON TOTAL PERSONAL VALUES
(FR) PROCÉDÉS ET APPAREIL PERMETTANT DE DONNER UN CONSEIL D'APRÈS DES VALEURS PERSONNELLES TOTALES VALUES
Abstract
(EN) The present invention provides methods and apparatus for associating Products with Emotional Qualifiers and Decision Makers with Emotional Motivators. The associations may then be used to provide advice on a decision to Decision or other decision.
(FR) La présente invention concerne des procédés et un appareil permettant d'associer des produits à des qualificatifs émotionnels et des décideurs à des motivateurs émotionnels. Les associations peuvent ensuite être utilisées pour donner un conseil sur une décision en vue d'une décision, ou une autre décision.
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