WO2014127069 METHODS FOR AND APPARATUS FOR PROVIDING ADVICE BASED UPON TOTAL PERSONAL VALUES

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Publication Number WO/2014/127069

Publication Date 21.08.2014

International Application No. PCT/US2014/016142

International Filing Date 12.02.2014

IPC

CPC

Applicants

LELA, INC [US]/[US]

Inventors

KOROBKOV, Dmitry
DAVIDSON, Robert

Agents

KINCART, Joseph

Priority Data

61/764,508

13.02.2013

Publication Language English (en)

Filing Language English (EN)

Designated States

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Title

(EN) METHODS FOR AND APPARATUS FOR PROVIDING ADVICE BASED UPON TOTAL PERSONAL VALUES

(FR) PROCÉDÉS ET APPAREIL PERMETTANT DE DONNER UN CONSEIL D'APRÈS DES VALEURS PERSONNELLES TOTALES VALUES

Abstract

(EN) The present invention provides methods and apparatus for associating Products with Emotional Qualifiers and Decision Makers with Emotional Motivators. The associations may then be used to provide advice on a decision to Decision or other decision.

(FR) La présente invention concerne des procédés et un appareil permettant d'associer des produits à des qualificatifs émotionnels et des décideurs à des motivateurs émotionnels. Les associations peuvent ensuite être utilisées pour donner un conseil sur une décision en vue d'une décision, ou une autre décision.

G	PHYSICS
06	COMPUTING; CALCULATING OR COUNTING
F	ELECTRIC DIGITAL DATA PROCESSING
9	Arrangements for program control, e.g. control units
06	using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
44	Arrangements for executing specific programs

G	PHYSICS
06	COMPUTING; CALCULATING OR COUNTING
F	ELECTRIC DIGITAL DATA PROCESSING
9	Arrangements for program control, e.g. control units
06	using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
44	Arrangements for executing specific programs

G	PHYSICS
06	COMPUTING; CALCULATING; COUNTING
Q	DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30	Commerce, e.g. shopping or e-commerce
02	Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
0241	Advertisement
0242	Determination of advertisement effectiveness

G	PHYSICS
06	COMPUTING; CALCULATING; COUNTING
Q	DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30	Commerce, e.g. shopping or e-commerce
02	Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
0241	Advertisement
0251	Targeted advertisement

G	PHYSICS
06	COMPUTING; CALCULATING; COUNTING
Q	DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
30	Commerce, e.g. shopping or e-commerce
02	Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
0241	Advertisement
0242	Determination of advertisement effectiveness

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1. WO2014127069 - METHODS FOR AND APPARATUS FOR PROVIDING ADVICE BASED UPON TOTAL PERSONAL VALUES