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Machine translation
1. (WO2011143176) TARGETED MARKETING TO ON-HOLD CUSTOMER
Latest bibliographic data on file with the International Bureau   

Pub. No.:    WO/2011/143176    International Application No.:    PCT/US2011/035867
Publication Date: 17.11.2011 International Filing Date: 10.05.2011
IPC:
H04M 11/00 (2006.01)
Applicants: SEGMINT, INC. [US/US]; 30B Northwest Avenue Suite 211 Tallmadge, OH 44278 (US) (For All Designated States Except US).
HEISER, Russel, Robert II [US/US]; (US) (For US Only).
SHAHAN, Nathan, W. [US/US]; (US) (For US Only).
RELYEA, John, F. [US/US]; (US) (For US Only)
Inventors: HEISER, Russel, Robert II; (US).
SHAHAN, Nathan, W.; (US).
RELYEA, John, F.; (US)
Agent: LING, John, M.; Fay Sharpe LLP The Halle Building - 5th Floor 1228 Euclid Avenue Cleveland, OH 44115 (US)
Priority Data:
61/037,020 17.03.2008 US (IA Considered Withdrawn 15.07.2011)
12/266,199 06.11.2008 US (IA Considered Withdrawn 15.07.2011)
12/403,656 13.03.2009 US (IA Considered Withdrawn 15.07.2011)
61/332,937 10.05.2010 US
Title (EN) TARGETED MARKETING TO ON-HOLD CUSTOMER
(FR) COMMERCIALISATION CIBLÉE AXÉE VERS UN CLIENT EN ATTENTE
Abstract: front page image
(EN)Systems and methods are described for delivering targeted content to a customer through a voice response unit (VRU). When the customer calls into the VRU, the customer is prompted to enter identification information. A unique customer identification code (UCIC) associated with the customer is used to look up an anonymized customer profile stored by a third party server. An advertisement identification code (ADIC) associated with the anonymized customer profile is used to identify targeted offers for the customer. The customer is then informed of the targeted offers verbally by the VRU. Optionally, the customer is presented with details of the offer verbally via the VRU. According to another aspect, the customer can select alternate media for delivery of the offer details (e.g., email, text message, etc.).
(FR)La présente invention se rapporte à des systèmes et à des procédés permettant de distribuer un contenu ciblé à un client au moyen d'un système de réponse vocale interactif (VRU). Lorsque le client appelle le système VRU, le client est invité à entrer des informations d'identification. Un code d'identification de client unique (UCIC) associé au client est utilisé pour rechercher un profil de client rendu anonyme stocké par un serveur tiers. Un code d'identification de publicité (ADIC) associé au profil de client rendu anonyme est utilisé pour identifier des offres ciblées pour le client. Le client est ensuite informé verbalement des offres ciblées par le système VRU. Facultativement, on présente verbalement au client les détails de l'offre par l'intermédiaire du système VRU. Selon un autre aspect, le client peut sélectionner les supports alternatifs permettant la distribution des détails de l'offre (par exemple, un courrier électronique, un message textuel, etc.).
Designated States: AE, AG, AL, AM, AO, AT, AU, AZ, BA, BB, BG, BH, BR, BW, BY, BZ, CA, CH, CL, CN, CO, CR, CU, CZ, DE, DK, DM, DO, DZ, EC, EE, EG, ES, FI, GB, GD, GE, GH, GM, GT, HN, HR, HU, ID, IL, IN, IS, JP, KE, KG, KM, KN, KP, KR, KZ, LA, LC, LK, LR, LS, LT, LU, LY, MA, MD, ME, MG, MK, MN, MW, MX, MY, MZ, NA, NG, NI, NO, NZ, OM, PE, PG, PH, PL, PT, RO, RS, RU, SC, SD, SE, SG, SK, SL, SM, ST, SV, SY, TH, TJ, TM, TN, TR, TT, TZ, UA, UG, US, UZ, VC, VN, ZA, ZM, ZW.
African Regional Intellectual Property Organization (BW, GH, GM, KE, LR, LS, MW, MZ, NA, SD, SL, SZ, TZ, UG, ZM, ZW)
Eurasian Patent Organization (AM, AZ, BY, KG, KZ, MD, RU, TJ, TM)
European Patent Office (AL, AT, BE, BG, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IS, IT, LT, LU, LV, MC, MK, MT, NL, NO, PL, PT, RO, RS, SE, SI, SK, SM, TR)
African Intellectual Property Organization (BF, BJ, CF, CG, CI, CM, GA, GN, GQ, GW, ML, MR, NE, SN, TD, TG).
Publication Language: English (EN)
Filing Language: English (EN)