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1. (WO2010143023) METHOD AND APPARATUS FOR MOBILE RESPONSE RATE TRACKING
Latest bibliographic data on file with the International Bureau   

Pub. No.:    WO/2010/143023    International Application No.:    PCT/IB2009/054019
Publication Date: 16.12.2010 International Filing Date: 15.09.2009
IPC:
G06Q 30/00 (2012.01)
Applicants: FLYTXT B.V. [NL/NL]; Spiegelgracht 15 NL-017 JP Amsterdam (NL) (For All Designated States Except US).
SCHUSTER, Thomas [DE/DE]; (DE) (For US Only).
VASUDEVAN, Vinod [IN/IN]; (IN) (For US Only)
Inventors: SCHUSTER, Thomas; (DE).
VASUDEVAN, Vinod; (IN)
Agent: HYNELL PATENTTJÄNST AB; Patron Carls väg 2 S-683 40 Uddeholm (SE)
Priority Data:
1362/CHE/2009 10.06.2009 IN
Title (EN) METHOD AND APPARATUS FOR MOBILE RESPONSE RATE TRACKING
(FR) PROCÉDÉ ET APPAREIL POUR SUIVI DE VITESSE DE RÉPONSE MOBILE
Abstract: front page image
(EN)Techniques are described to compute response counts and response rates in a mobile marketing environment. Such techniques may be fully automated. Computed counts and rates are accessible in near real-time. Certain techniques use contextual information of transactions events to compute accurate response counts and rates. A flexible filtering algorithm may be configured and applied by a user.
(FR)L'invention porte sur des techniques de calcul des comptes de réponse et des vitesses de réponse dans un environnement mobile de commercialisation. De telles techniques peuvent être entièrement automatisées. Les comptes et vitesses informatisés sont accessibles en temps quasi-réel. Certaines techniques utilisent des informations contextuelles d'événements de transactions pour calculer des comptes et vitesses de réponse précis. Un algorithme souple de filtrage peut être configuré et appliqué par un utilisateur.
Designated States: AE, AG, AL, AM, AO, AT, AU, AZ, BA, BB, BG, BH, BR, BW, BY, BZ, CA, CH, CL, CN, CO, CR, CU, CZ, DE, DK, DM, DO, DZ, EC, EE, EG, ES, FI, GB, GD, GE, GH, GM, GT, HN, HR, HU, ID, IL, IN, IS, JP, KE, KG, KM, KN, KP, KR, KZ, LA, LC, LK, LR, LS, LT, LU, LY, MA, MD, ME, MG, MK, MN, MW, MX, MY, MZ, NA, NG, NI, NO, NZ, OM, PE, PG, PH, PL, PT, RO, RS, RU, SC, SD, SE, SG, SK, SL, SM, ST, SV, SY, TJ, TM, TN, TR, TT, TZ, UA, UG, US, UZ, VC, VN, ZA, ZM, ZW.
African Regional Intellectual Property Organization (BW, GH, GM, KE, LS, MW, MZ, NA, SD, SL, SZ, TZ, UG, ZM, ZW)
Eurasian Patent Organization (AM, AZ, BY, KG, KZ, MD, RU, TJ, TM)
European Patent Office (AT, BE, BG, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IS, IT, LT, LU, LV, MC, MK, MT, NL, NO, PL, PT, RO, SE, SI, SK, SM, TR)
African Intellectual Property Organization (BF, BJ, CF, CG, CI, CM, GA, GN, GQ, GW, ML, MR, NE, SN, TD, TG).
Publication Language: English (EN)
Filing Language: English (EN)