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1. (WO2010074395) MEASURING AUDIENCE RATING OF ONLINE LIVE BROADCAST
Latest bibliographic data on file with the International Bureau

Pub. No.: WO/2010/074395 International Application No.: PCT/KR2009/006060
Publication Date: 01.07.2010 International Filing Date: 20.10.2009
IPC:
H04H 60/46 (2008.01) ,H04H 60/33 (2008.01)
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
H
BROADCAST COMMUNICATION
60
Arrangements for broadcast applications with a direct linkage to broadcast information or to broadcast space-time; Broadcast-related systems
35
Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
46
for recognising users' preferences
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
H
BROADCAST COMMUNICATION
60
Arrangements for broadcast applications with a direct linkage to broadcast information or to broadcast space-time; Broadcast-related systems
29
Arrangements for monitoring broadcast services or broadcast-related services
33
Arrangements for monitoring the users' behaviour or opinions
Applicants:
CDNETWORKS CO., LTD. [KR/KR]; Handong Bldg. 2F, 828-7 Yeoksam-dong, Gangnam-gu Seoul 135-935, KR
Inventors:
JEONG, Woo-Jin; KR
Agent:
BAN, Jung-Hyuk; 4F, Changwon Bldg. 1363-2, Seocho-dong, Seocho-gu Seoul 137-070, KR
Priority Data:
10-2008-013238623.12.2008KR
Title (EN) MEASURING AUDIENCE RATING OF ONLINE LIVE BROADCAST
(FR) MESURE DU TAUX D'AUDIENCE D'UNE D'ÉMISSION EN DIRECT EN LIGNE
Abstract:
(EN) Method and apparatus for measuring a rating of an online live broadcast are provided. Code information included in live broadcast data is received from the encoding server or the media server, transmission information of the live broadcast data to the client is received from the media server, the transmission information is compensated using the code information, and a rating of the online live broadcast is computed using the compensated transmission information. It is possible to obtain the accurate rating of an online live broadcast and to obtain the accurate rating of the online live broadcast even when users erroneously access a web page or intentionally access the web page to increase the number of page views.
(FR) Cette invention se rapporte à un procédé et à un appareil destinés à mesurer un taux d'audience d'une émission en direct en ligne. Les informations de code incluses dans les données d'émission en direct sont reçues en provenance du serveur de codage ou du serveur multimédia, les informations de transmission des données d'émission en direct vers le client sont reçues en provenance du serveur multimédia, les informations de transmission sont compensées à l'aide des informations de code et un taux d'audience de l'émission en direct en ligne est calculé à l'aide des informations de transmission compensées. Il est possible d'obtenir le taux d'audience précis d'une émission en direct en ligne et d'obtenir le taux d'audience précis de l'émission en direct en ligne même lorsque les utilisateurs accèdent de manière erronée à une page Web ou accèdent intentionnellement à la page Web de manière à accroître le nombre de visualisations de pages.
front page image
Designated States: AE, AG, AL, AM, AO, AT, AU, AZ, BA, BB, BG, BH, BR, BW, BY, BZ, CA, CH, CL, CN, CO, CR, CU, CZ, DE, DK, DM, DO, DZ, EC, EE, EG, ES, FI, GB, GD, GE, GH, GM, GT, HN, HR, HU, ID, IL, IN, IS, JP, KE, KG, KM, KN, KP, KZ, LA, LC, LK, LR, LS, LT, LU, LY, MA, MD, ME, MG, MK, MN, MW, MX, MY, MZ, NA, NG, NI, NO, NZ, OM, PE, PG, PH, PL, PT, RO, RS, RU, SC, SD, SE, SG, SK, SL, SM, ST, SV, SY, TJ, TM, TN, TR, TT, TZ, UA, UG, UZ, VC, VN, ZA, ZM, ZW
African Regional Intellectual Property Organization (ARIPO) (BW, GH, GM, KE, LS, MW, MZ, NA, SD, SL, SZ, TZ, UG, ZM, ZW)
Eurasian Patent Organization (AM, AZ, BY, KG, KZ, MD, RU, TJ, TM)
European Patent Office (AT, BE, BG, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IS, IT, LT, LU, LV, MC, MK, MT, NL, NO, PL, PT, RO, SE, SI, SK, SM, TR)
African Intellectual Property Organization (BF, BJ, CF, CG, CI, CM, GA, GN, GQ, GW, ML, MR, NE, SN, TD, TG)
Publication Language: English (EN)
Filing Language: English (EN)