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1. WO2000039762 - PROMOTING SALE OF A SUBSTITUTE PRODUCT

Publication Number WO/2000/039762
Publication Date 06.07.2000
International Application No. PCT/US1999/022650
International Filing Date 29.09.1999
Chapter 2 Demand Filed 15.06.2000
IPC
G07G 1/00 2006.01
GPHYSICS
07CHECKING-DEVICES
GREGISTERING THE RECEIPT OF CASH, VALUABLES, OR TOKENS
1Cash registers
CPC
G07G 1/0036
GPHYSICS
07CHECKING-DEVICES
GREGISTERING THE RECEIPT OF CASH, VALUABLES, OR TOKENS
1Cash registers
0036Checkout procedures
Applicants
  • WALKER DIGITAL, LLC [US/US]; One High Ridge Park Stamford, CT 06905, US (AllExceptUS)
  • WALKER, Jay, S. [US/US]; US (UsOnly)
  • TEDESCO, Daniel, E. [US/US]; US (UsOnly)
  • MIK, Magdalena [US/US]; US (UsOnly)
Inventors
  • WALKER, Jay, S.; US
  • TEDESCO, Daniel, E.; US
  • MIK, Magdalena; US
Agents
  • BUCKLEY, Patrick, J. ; Walker Digital Corporation Intellectual Property Dept. One High Ridge Park Stamford, CT 06905, US
  • DUGAN, Brian, M.; Walker Digital Corporation Intellectual Property Dept. One High Ridge Park Stamford, CT 06905, US
Priority Data
09/221,09928.12.1998US
Publication Language English (EN)
Filing Language English (EN)
Designated States
Title
(EN) PROMOTING SALE OF A SUBSTITUTE PRODUCT
(FR) PROMOTION DE LA VENTE D'UN PRODUIT DE SUBSTITUTION
Abstract
(EN)
A method for promoting the sale of a substitute product at the point of sale (POS) (110). At least one POS terminal communicates with a POS server (120) which in turn communicates with various manufacturer servers (140) to transmit information therebetween. Upon the presentation of an original product for purchase by a consumer at a POS terminal, various manufacturers may decide to offer a substitute product to the consumer, prior to completing the purchase of the original product. As such, various manufacturers may offer promotional offers to encourage the buyer to favorably 'switch' products. If the customer accepts the offer, the point of sale terminal completes the sale of the substitute product.
(FR)
L'invention concerne la promotion de la vente d'un produit de substitution au point de vente (POS) (110). Un terminal POS, au moins, communique avec un serveur POS (120), qui, à son tour, communique avec divers serveurs fabricant (140), pour transmettre l'information entre eux. Dès qu'un consommateur présente au terminal POS un produit original qu'il désire acheter, les divers fabricants peuvent décider d'offrir au client un produit de substitution, et ce, avant l'achèvement de la vente du produit original. A ce titre, divers fabricants peuvent proposer des offres promotionnelles pour encourager l'acheteur à favorablement substituer les produits. Si le client accepte, le terminal de point de vente mène la vente du produit substitué à terme.
Also published as
Latest bibliographic data on file with the International Bureau