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1. WO2000027118 - METHOD AND APPARATUS FOR CUSTOMIZED RENDERING OF COMMERCIALS

Publication Number WO/2000/027118
Publication Date 11.05.2000
International Application No. PCT/US1999/025517
International Filing Date 28.10.1999
Chapter 2 Demand Filed 17.05.2000
IPC
H04H 60/46 2008.01
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
HBROADCAST COMMUNICATION
60Arrangements for broadcast applications with a direct linkage to broadcast information or to broadcast space-time; Broadcast-related systems
35Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
46for recognising users' preferences
H04H 60/65 2008.01
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
HBROADCAST COMMUNICATION
60Arrangements for broadcast applications with a direct linkage to broadcast information or to broadcast space-time; Broadcast-related systems
61Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29 or H04H60/35166
65for using the result on users' side
H04N 7/16 2011.01
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
7Television systems
16Analogue secrecy systems; Analogue subscription systems
CPC
H04H 20/106
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
HBROADCAST COMMUNICATION
20Arrangements for broadcast or for distribution combined with broadcast
10Arrangements for replacing or switching information during the broadcast or the distribution
106Receiver-side switching
H04H 60/46
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
HBROADCAST COMMUNICATION
60Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
35Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
46for recognising users' preferences
H04H 60/65
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
HBROADCAST COMMUNICATION
60Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
61Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54
65for using the result on users' side
H04N 21/25891
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
25866Management of end-user data
25891being end-user preferences
H04N 21/458
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
458Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; ; time-related management operations
H04N 21/812
HELECTRICITY
04ELECTRIC COMMUNICATION TECHNIQUE
NPICTORIAL COMMUNICATION, e.g. TELEVISION
21Selective content distribution, e.g. interactive television or video on demand [VOD]
80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
81Monomedia components thereof
812involving advertisement data
Applicants
  • INTEL CORPORATION [US]/[US] (AllExceptUS)
  • SHAH-NAZAROFF, Anthony, A. (UsOnly)
  • IKI, Jean, M. Goldschmidt (UsOnly)
  • MOORE, Kenneth. A. (UsOnly)
  • HACKSON, David, N. (UsOnly)
  • SMITH, Eric, O. (UsOnly)
Inventors
  • SHAH-NAZAROFF, Anthony, A.
  • IKI, Jean, M. Goldschmidt
  • MOORE, Kenneth. A.
  • HACKSON, David, N.
  • SMITH, Eric, O.
Agents
  • MILLIKEN, Darren, J._
  • MALLIE, Michael, J.
Priority Data
09/183,48730.10.1998US
Publication Language English (EN)
Filing Language English (EN)
Designated States
Title
(EN) METHOD AND APPARATUS FOR CUSTOMIZED RENDERING OF COMMERCIALS
(FR) PROCEDE ET DISPOSITIF PERMETTANT UNE PRESENTATION PERSONNALISEE DE PUBLICITES
Abstract
(EN)
An entertainment system (100) that selectively renders (104) commercial in accordance who the charateristics associated with the user of the entertainment programming. The entertainment system selectively renders a selected one among multiple received commercials.
(FR)
L'invention concerne un système (100) de divertissement assurant une présentation sélective de publicités adaptées aux caractéristiques du spectateur d'un programme de divertissement. Ce système de divertissement présente de manière sélective une publicité choisie parmi une multiplicité de publicités reçues.
Latest bibliographic data on file with the International Bureau