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1. (WO1998052310) METHOD AND SYSTEM FOR DETECTING AUDIENCE RESPONSE AUDIO VISUAL STIMULI
Latest bibliographic data on file with the International Bureau

Pub. No.: WO/1998/052310 International Application No.: PCT/NL1998/000267
Publication Date: 19.11.1998 International Filing Date: 12.05.1998
Chapter 2 Demand Filed: 09.12.1998
IPC:
H04H 60/46 (2008.01) ,H04H 20/38 (2008.01)
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
H
BROADCAST COMMUNICATION
60
Arrangements for broadcast applications with a direct linkage to broadcast information or to broadcast space-time; Broadcast-related systems
35
Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
46
for recognising users' preferences
H ELECTRICITY
04
ELECTRIC COMMUNICATION TECHNIQUE
H
BROADCAST COMMUNICATION
20
Arrangements for broadcast or for distribution combined with broadcast
38
Arrangements for distribution where lower stations, e.g. receivers, interact with the broadcast
Applicants:
VERIFY INTERNATIONAL N.V. [NL/NL]; John B. Gorsitaweg 14 Willemstad Curaçao, AN (AllExceptUS)
CLAESSENS, Dominique, Paul, Gerard [CH/NL]; CH (UsOnly)
Inventors:
CLAESSENS, Dominique, Paul, Gerard; CH
Agent:
DE BRUIJN, Leendert, C.; Nederlandsch Octrooibureau Scheveningseweg 82 P.O. Box 29720 NL-2502 LS The Hague, NL
Priority Data:
100604213.05.1997NL
Title (EN) METHOD AND SYSTEM FOR DETECTING AUDIENCE RESPONSE AUDIO VISUAL STIMULI
(FR) PROCEDE ET SYSTEME POUR DETECTER LA REACTION D'UN PUBLIC A DES STIMULI AUDIOVISUELS
Abstract:
(EN) System for testing audio visual stimuli, such as television series, commercials, etc. from a complex of interactions between stimuli, consumers and environmental factors, which system comprises: one or more sources of audio visual stimuli; means connected to said sources for presenting the stimuli to respondents; switching means to be operated by said respondents for issuing commands such as a command to end the presentation of a stimulus; means for registering the moments at which the switching means are operated; whereby especially for determining the communicative performance qualities of audio visual stimuli, the system furthermore comprises: a generator for generating further stimuli, such as textual information including questions, messages, commands and instructions; means to be operated by the respondents for providing responses to said further stimuli such as providing answers to questions and providing reasons, such as reasons for ending the presentation of stimuli; means for registering the responses provided by said respondents.
(FR) On décrit un système pour tester des stimuli audiovisuels, tels qu'une série d'émissions télévisées, des messages publicitaires, etc., à partir d'un ensemble d'interactions entre des stimuli, des consommateurs et des facteurs environnementaux. Le système comprend une ou plusieurs sources de stimuli audiovisuels; des moyens raccordés auxdites sources pour transmettre les stimuli à des répondants; des moyens de commutation que les répondants mettent en oeuvre pour donner des ordres, tels que de mettre fin à la transmission d'un stimulus; des moyens pour enregistrer les moments pendant lesquels les moyens de commutation sont mis en marche. Ainsi, pour déterminer notamment les qualités de performance communicative de stimuli audiovisuels, le système comprend en outre un générateur pour générer d'autres stimuli, tels que des données textuelles incluant des questions, des messages, des ordres et des instructions; des moyens que les répondants mettent en oeuvre pour communiquer des réponses à ces autres stimuli, telles que de fournir des réponses à des questions, ou de donner des justifications concernant, par exemple, les raisons pour lesquelles on interrompt la transmission de stimuli; des moyens pour enregistrer les réponses fournies par lesdits répondants.
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Designated States: AL, AM, AT, AU, AZ, BA, BB, BG, BR, BY, CA, CH, CN, CU, CZ, DE, DK, EE, ES, FI, GB, GE, GH, GM, GW, HU, ID, IL, IS, JP, KE, KG, KP, KR, KZ, LC, LK, LR, LS, LT, LU, LV, MD, MG, MK, MN, MW, MX, NO, NZ, PL, PT, RO, RU, SD, SE, SG, SI, SK, SL, TJ, TM, TR, TT, UA, UG, US, UZ, VN, YU, ZW
African Regional Intellectual Property Organization (ARIPO) (GH, GM, KE, LS, MW, SD, SZ, UG, ZW)
Eurasian Patent Organization (AM, AZ, BY, KG, KZ, MD, RU, TJ, TM)
European Patent Office (AT, BE, CH, CY, DE, DK, ES, FI, FR, GB, GR, IE, IT, LU, MC, NL, PT, SE)
African Intellectual Property Organization (BF, BJ, CF, CG, CI, CM, GA, GN, ML, MR, NE, SN, TD, TG)
Publication Language: English (EN)
Filing Language: English (EN)
Also published as:
EP1008243US6516464CA2289764DE000069827809AU1998075544