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1. CA2583639 - COMPUTER SYSTEM, INCLUDING RETAIL TRANSACTION DATA DATABASES, FOR ANALYZING TRANSACTION DATA AND GENERATING RETAIL STRATEGY FOR A RETAIL ENTITY

Office Canada
Application Number 2583639
Application Date 05.10.2005
Publication Number 2583639
Publication Date 27.04.2006
Grant Number
Grant Date 17.03.2015
Publication Kind C
IPC
G PHYSICS
06
COMPUTING; CALCULATING; COUNTING
F
ELECTRIC DIGITAL DATA PROCESSING
17
Digital computing or data processing equipment or methods, specially adapted for specific functions
G06F 17/00
CPC
G06Q 10/087
G06Q 30/0283
Applicants DUNNHUMBY LIMITED
Priority Data 11073354 04.03.2005 US
60/618,300 13.10.2004 US
Title
(EN) COMPUTER SYSTEM, INCLUDING RETAIL TRANSACTION DATA DATABASES, FOR ANALYZING TRANSACTION DATA AND GENERATING RETAIL STRATEGY FOR A RETAIL ENTITY
(FR) SYSTEME INFORMATIQUE, Y COMPRIS DES BASES DE DONNEES DE TRANSACTION DE DETAIL, POUR L'ANALYSE DES DONNEES DE TRANSACTION ET LA PRODUCTION D'UNE STRATEGIE DE DETAIL POUR UNE ENTITEDE DETAIL
Abstract
(EN)


A method for pricing products such as goods that are sold in a retail store.
The
method of the present invention is carried out using the following five-step
process: (a)
evaluating transaction data for a plurality of consumers; (b) classifying the
plurality of
consumers into a plurality of consumer groups; (c) identifying a product
category; (d)
classifying products in the product category into a plurality of product
groups, the product
groups being based at least in part on the plurality of consumer groups; and
(e) setting the
retail price of a product in the product category, the retail price being
based at least in part on
the product group into which the product is classified.